Biolane

French brand established 1972. Pediatrician-recommended baby skincare and bath range. Pharmacy-channel standard across France.

Wonderfold

California-based brand. Folding multi-passenger wagon strollers built for families with two to four kids.

Doona

Israeli engineering. Single-product breakthrough: an infant car seat with retractable wheels and handlebar. Used by parents from hospital discharge through the first year.

Britax

European-engineered car seats with a 60-year safety heritage. Manufactures convertible, all-in-one, and infant car seats sold across 50+ markets.

Ergobaby

Maui-founded American brand. The Omni Breeze and 360 carriers are category-defining ergonomic infant carriers. Also makes swaddles, blankets, and nursery essentials.

BEABA

Founded 1989 near Paris. The Babycook food maker pioneered the all-in-one baby-food prep category.

Doomoo

Belgian brand specialising in microbead nursing pillows, baby seats, bouncers, and sleep accessories.

Medela

Founded 1961 in Switzerland. Inventor of the 2-Phase Expression hospital-grade breast pump. NICU and maternity gold standard.

Skip Hop

Brooklyn-born brand, now part of Carter’s. Diaper bags, activity gyms, mealtime, and travel gear with a modern parents’ aesthetic.

Done by Deer

Copenhagen-based brand. Mealtime, sleep, toys, and decor unified by signature illustrative graphics.